NaSA GOddard’s contribution to Launch America

Role: Lead producer and social media coordinator

NASA Goddard Space Flight Center manages the Space Network, which allows spacecraft and astronauts to remain in constant communication with groups on Earth. As humans explore further into space, we rely continuous communication between spacecraft, astronauts and ground-stations. NASA and its commercial partners sent the first humans to space from U.S. soil with the Launch America program.

The goal of the social media campaign was to spark curiosity in space communications by explaining its significance and newsworthiness in a digestible, casual and accessible way and to generate meaningful interactions between NASA experts and the audience.

Audiences were able to engage with NASA experts about space communications and Launch America on Instagram, Twitter and Facebook.

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Want to know how we stay in communication with astronauts and spacecraft? Comment with your questions below for a Q&A with NASA experts! ⁣⁣⁣ ⁣⁣⁣ ⁣ Next week, NASA and SpaceX will launch astronauts to the International Space Station from Kennedy Space Center. NASA and its commercial partners have been preparing and testing the mission for years.⁣⁣⁣ ⁣⁣⁣ ⁣ As astronauts travel to the space station and back to Earth, they rely on communication with the ground. NASA’s Space Network will enable continuous communication with the astronauts and their spacecraft as they travel. ⁣⁣⁣ ⁣⁣ [1] A SpaceX Falcon 9 rocket with the company’s Crew Dragon spacecraft is prepared for the Demo-1 mission, Friday, March 1, 2019 at Kennedy Space Center. The mission was a test of the system’s capabilities, in preparations for Demo-2.⁣⁣⁣ ⁣⁣⁣ [2] Ground antennas track satellites at NASA’s White Sands Complex in Las Cruces, New Mexico. White Sands is one of two ground stations supporting NASA’s Space Network which will support all Commercial Crew missions.⁣⁣⁣ ⁣⁣⁣ [3] SpaceX’s Crew Dragon is guided by four parachutes toward the Atlantic Ocean on March 8, 2019, after returning from the space station on the Demo-1 mission. The uncrewed Demo-1 mission proved the technologies and capabilities of the crewed Demo-2.

A post shared by NASA Goddard (@nasagoddard) on May 22, 2020 at 12:58pm PDT

Instagram story

@NASAGoddard Instagram stories gather hundreds of questions about a topic, and provide a direct way for NASA experts to engage with the public.

Next week, NASA and SpaceX will launch astronauts to the International Space Station. As they travel, they rely on communication with the ground.

Want to know how we stay in communication with astronauts and spacecraft? Reply with your questions for a Q&A with NASA experts! pic.twitter.com/SfEsoT328Q
— NASA Goddard (@NASAGoddard) May 22, 2020